{"id":15678,"date":"2017-08-28T07:00:16","date_gmt":"2017-08-28T06:00:16","guid":{"rendered":"http:\/\/localhost\/wp\/awareness-campaign-2017\/"},"modified":"2018-08-29T14:09:13","modified_gmt":"2018-08-29T13:09:13","slug":"awareness-campaign-2017","status":"publish","type":"post","link":"https:\/\/imagineformargo.org\/en\/awareness-campaign-2017\/","title":{"rendered":"AWARENESS CAMPAIGN 2017"},"content":{"rendered":"<p>For the fourth consecutive year, \u00a0Imagine for Margo\u00a0launches a national\u00a0awareness campaign\u00a0on childhood cancer throughout the month of September\u00a02017,\u00a0thanks to the tremendous generosity of photographer\u00a0Peter Lindbergh, Stephen Kidd, the creative and media agencies\u00a0Mindshare, Zorba, Reuilly&amp;Associ\u00e9s, DaisyDay\u00a0and many media supports.<\/p>\n<p>All the media have, once again,\u00a0\u00a0answered\u00a0positive to our demand,\u00a0touche by our cause as well\u00a0:\u00a0television, outdoor, print and\u00a0digital.<br \/>\nWe benefit this year from an even stronger media plan which will allow us to make millions of people aware of the cause of childhood cancer.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #09a2dc;\">OUTDOOR POSTERS AND PRESS<br \/>\n<\/span><\/strong><\/p>\n<p><a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/I4M-campagne-affichage-ok_BIS-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-12452 alignleft\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/I4M-campagne-affichage-ok_BIS-1.jpg\" alt=\"I4M campagne affichage ok_BIS\" width=\"385\" height=\"223\" srcset=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/I4M-campagne-affichage-ok_BIS-1.jpg 4032w, https:\/\/imagineformargo.org\/wp-content\/uploads\/I4M-campagne-affichage-ok_BIS-1-768x444.jpg 768w\" sizes=\"auto, (max-width: 385px) 100vw, 385px\" \/><\/a>The campaign uses one of the splendid works by photographer Peter Lindbergh, created during our trip with singer Mika in the Camargue region (France)<br \/>\n<strong>Outdoor posters<\/strong> : more than 4 500 posters in France, during september<br \/>\nJC Decaux\u00a0(Paris, with Champs Elys\u00e9es &amp; others regions) : from the 21th til the 27th of august<br \/>\nExterion\u00a0(parisian ring road) : from the 21th til the 27th of august<br \/>\nMediagares\u00a0(big parisian stations) : from the 28th of august til the 3rd of september, then, from the 18th til the 24th of september<br \/>\nClearChannel\u00a0(Paris &amp; others regions): from the 4th til the 24th of september<br \/>\nInsert\u00a0(Paris &amp; others regions): from the 4th til the 10th of september then, from the 25th of september til the 1st of october<\/p>\n<p>A huge THANK YOU to JC Decaux, ClearChannel, Mediagares, Insert and Exterion to offer us this exceptional outdoor<\/p>\n<p>This year again, a lot of magazines are supporting our cause by offering us free publications in August and September.<br \/>\nThere is one for everyone&#8217;s taste !\u00a0If you like specialized print or more\u00a0general topics, you will surely see us anyway.\u00a0If it is the case, share about it using our\u00a0hashtags.<\/p>\n<p><strong>Press <\/strong>: a lot of magazines are supporting our cause.<br \/>\nFind here the complete calendar of publications to complete your readings!<\/p>\n<p><a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/Visuel-presse_ENG.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12534\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/Visuel-presse_ENG.jpg\" alt=\"Visuel presse_ENG\" width=\"3091\" height=\"2390\" srcset=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/Visuel-presse_ENG.jpg 3091w, https:\/\/imagineformargo.org\/wp-content\/uploads\/Visuel-presse_ENG-768x594.jpg 768w\" sizes=\"auto, (max-width: 3091px) 100vw, 3091px\" \/><\/a><br \/>\n<span style=\"color: #09a2dc;\"><strong>TELEVISION AND INTERNET<\/strong><\/span><br \/>\n<a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/MAYA.png\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-12407 alignleft\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/MAYA.png\" alt=\"MAYA\" width=\"225\" height=\"112\" \/><\/a>Watching those two little warriors playing together is so\u00a0moving. Children with cancer remain children anyway, even when facing\u00a0the disease. Their smiles while they are fighting daily against cancer is very touching, as if it was a happy interlude full of\u00a0carelessness&#8230;<\/p>\n<p>&nbsp;<\/p>\n<p>A big thank you to\u00a0Stephen Kidd for these beautiful images, to Maya and Djibril for their good\u00a0spirit\u00a0and their\u00a0talent, to\u00a0Christian and Elsa Reuilly for the script.<\/p>\n<p><strong>Television\u00a0<\/strong>: More than 150 Tv spots planned to raise awareness French people about the child cancer.A big\u00a0thank you to the\u00a0t\u00e9l\u00e9vision\u00a0channels that air our movie\u00a0: TF1, France 2, France 3, France 5, CStar, France \u00d4, Canal + Sport, CNEWS, Infosport +, RFM TV, Com\u00e9die +, Plan\u00e8te A&amp;E et Elle Girl.<\/p>\n<p><strong>Digital<\/strong>\u00a0: More than 2 Mmillions of french people will be made aware of our cause on the internet.<br \/>\nThank you to\u00a0all the advertisers that allow our campaign to be\u00a0broadcasted on the internet this year again :\u00a0M6 Publicit\u00e9, Dailymotion, BFMTV, Au F\u00e9minin and more.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #09a2dc;\">ACKNOWLEDGEMENT<\/span><\/strong><\/p>\n<p><strong>A BIG THANK YOU<\/strong>\u00a0to Reuilly&amp;Associ\u00e9s, Zorba, DaisyDay and Mindshare, big hearted agencies which worked non-stop for this campaign to be seen everywhere in France on all media supports.<\/p>\n<p><strong>THANK YOU\u00a0<\/strong>as well to all the media which generously and loyally give us free space.<\/p>\n<p><a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/visuel-logos-campagne-2017-copie-01.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12410\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/visuel-logos-campagne-2017-copie-01.png\" alt=\"visuel logos - campagne 2017 copie-01\" width=\"1146\" height=\"496\" srcset=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/visuel-logos-campagne-2017-copie-01.png 1146w, https:\/\/imagineformargo.org\/wp-content\/uploads\/visuel-logos-campagne-2017-copie-01-768x332.png 768w\" sizes=\"auto, (max-width: 1146px) 100vw, 1146px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the fourth consecutive year, \u00a0Imagine for Margo\u00a0launches a national\u00a0awareness campaign\u00a0on childhood cancer throughout the month of September\u00a02017,\u00a0thanks to the tremendous generosity of photographer\u00a0Peter Lindbergh, Stephen Kidd, the creative and media agencies\u00a0Mindshare, Zorba, Reuilly&amp;Associ\u00e9s, DaisyDay\u00a0and many media supports. All the media have, once again,\u00a0\u00a0answered\u00a0positive to our demand,\u00a0touche by our cause as well\u00a0:\u00a0television, outdoor, print and\u00a0digital. [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[159],"tags":[],"class_list":["post-15678","post","type-post","status-publish","format-standard","hentry","category-all-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AWARENESS CAMPAIGN 2017 - Imagine for Margo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imagineformargo.org\/en\/awareness-campaign-2017\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AWARENESS CAMPAIGN 2017 - Imagine for Margo\" \/>\n<meta property=\"og:description\" content=\"For the fourth consecutive year, \u00a0Imagine for Margo\u00a0launches a national\u00a0awareness campaign\u00a0on childhood cancer throughout the month of September\u00a02017,\u00a0thanks to the tremendous generosity of photographer\u00a0Peter Lindbergh, Stephen Kidd, the creative and media agencies\u00a0Mindshare, Zorba, Reuilly&amp;Associ\u00e9s, DaisyDay\u00a0and many media supports. 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