{"id":22517,"date":"2020-02-03T10:52:30","date_gmt":"2020-02-03T09:52:30","guid":{"rendered":"https:\/\/imagineformargo.org\/campagne-de-sensibilisation-2020\/"},"modified":"2020-02-05T16:55:13","modified_gmt":"2020-02-05T15:55:13","slug":"campagne-de-sensibilisation-2020","status":"publish","type":"post","link":"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/","title":{"rendered":"Our 2020 awareness campaign"},"content":{"rendered":"<p><strong>Throughout the month of February, in order to echo the International\u00a0Childhood Cancer Day (February 15th), our national awareness campaign, realised by Peter Lindbergh with Mika, will be broadcasted in France, thanks to the tremendous\u00a0generosity of French\u00a0media.<\/strong><\/p>\n<p><a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/affiche-mika-janotte-paysage-eng-01.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22564 size-full\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/affiche-mika-janotte-paysage-eng-01-e1580918042772.jpg\" alt=\"mika and janotte fight against childhood cancer imagine for margo\" width=\"2085\" height=\"1052\" srcset=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/affiche-mika-janotte-paysage-eng-01-e1580918042772.jpg 2085w, https:\/\/imagineformargo.org\/wp-content\/uploads\/affiche-mika-janotte-paysage-eng-01-e1580918042772-1000x505.jpg 1000w, https:\/\/imagineformargo.org\/wp-content\/uploads\/affiche-mika-janotte-paysage-eng-01-e1580918042772-768x387.jpg 768w, https:\/\/imagineformargo.org\/wp-content\/uploads\/affiche-mika-janotte-paysage-eng-01-e1580918042772-1440x727.jpg 1440w, https:\/\/imagineformargo.org\/wp-content\/uploads\/affiche-mika-janotte-paysage-eng-01-e1580918042772-198x100.jpg 198w, https:\/\/imagineformargo.org\/wp-content\/uploads\/affiche-mika-janotte-paysage-eng-01-e1580918042772-400x202.jpg 400w\" sizes=\"auto, (max-width: 2085px) 100vw, 2085px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><i>Janotte survived\u00a0kidney\u00a0cancer, she is now 11. Mika, with her, brings this strong message : &#8220;Let&#8217;s wage war against cancer!&#8221;\u00a0<\/i><\/p>\n<p>&nbsp;<\/p>\n<div class=\"media--video-embed\"><div class=\"media--video-embed\"><iframe loading=\"lazy\" title=\"Maurine, la petite guerri\u00e8re\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/pPXYPIX2dJA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/div>\n<p style=\"text-align: center;\"><i>Maurine was 10, had a very happy little girl life and dreams for her future. She fought against cancer like a little\u00a0warrior. We will keep her in our hearts forever.<\/i><\/p>\n<p>&nbsp;<\/p>\n<h3>A media plan worth more than 1,5 Million euros<\/h3>\n<p>For the 7th consecutive day, French media have renewed their support to our cause, offering us many free media spaces :<\/p>\n<p style=\"text-align: center;\"><strong>+300 TV spots on major French channels<br \/>\n+ 55.000\u00a0cinema spots<br \/>\n+ 3.700.000\u00a0internet views<br \/>\n<\/strong><strong>700\u00a0billboards throughout France<br \/>\n<\/strong><strong>+ 30 magazines<\/strong><\/p>\n<p><a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-28-a-16.18.47.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22508\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-28-a-16.18.47.png\" alt=\"\" width=\"2014\" height=\"654\" srcset=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-28-a-16.18.47.png 2014w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-28-a-16.18.47-1000x325.png 1000w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-28-a-16.18.47-768x249.png 768w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-28-a-16.18.47-1440x468.png 1440w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-28-a-16.18.47-308x100.png 308w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-28-a-16.18.47-400x130.png 400w\" sizes=\"auto, (max-width: 2014px) 100vw, 2014px\" \/><\/a><\/p>\n<h3><\/h3>\n<h3><span style=\"color: #11a2dd; font-family: arial, helvetica neue, helvetica, sans-serif;\"><strong>EXCEPTIONAL PHOTO SHOOTS WITH PETER LINDBERGH<\/strong><\/span><\/h3>\n<p><strong>This\u00a0year, we would like to pay a special tribute to the\u00a0photographer\u00a0Peter Lindbergh, who passed away in September 2019. He organized for us in 2014 and 2015 two exceptional photo shoots in Camargue, French region that he loved so much, in order to\u00a0realise our beautiful awareness campaign.<\/strong><\/p>\n<p><a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-11.36.02.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22510\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-11.36.02.png\" alt=\"\" width=\"2486\" height=\"824\" srcset=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-11.36.02.png 2486w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-11.36.02-1000x331.png 1000w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-11.36.02-768x255.png 768w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-11.36.02-1440x477.png 1440w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-11.36.02-302x100.png 302w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-11.36.02-400x133.png 400w\" sizes=\"auto, (max-width: 2486px) 100vw, 2486px\" \/><\/a><\/p>\n<p>A throwback to some images of two wonderful weekends with him and Mika, alongside little warriors from the French hospital Gustave Roussy and their families. They were was magical moments. We will remember Peter&#8217;s immense generosity forever.<\/p>\n<p><a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-12.00.25.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22512\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-12.00.25.png\" alt=\"\" width=\"2230\" height=\"1490\" srcset=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-12.00.25.png 2230w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-12.00.25-1000x668.png 1000w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-12.00.25-768x513.png 768w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-12.00.25-1440x962.png 1440w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-12.00.25-150x100.png 150w, https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019ecran-2020-01-31-a-12.00.25-400x267.png 400w\" sizes=\"auto, (max-width: 2230px) 100vw, 2230px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<h3>Thank you<\/h3>\n<p>THANK YOU to the French media who have offered us free communication spaces to make this 2020 awareness campaign particularly impactful and THANK YOU to all our partners who have helped us to prepare it, most especially Mindshare.<\/p>\n<p><a href=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/logos-medias-campagne-2020-01.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-22542\" src=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/logos-medias-campagne-2020-01.jpg\" alt=\"\" width=\"2246\" height=\"797\" srcset=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/logos-medias-campagne-2020-01.jpg 2246w, https:\/\/imagineformargo.org\/wp-content\/uploads\/logos-medias-campagne-2020-01-1000x355.jpg 1000w, https:\/\/imagineformargo.org\/wp-content\/uploads\/logos-medias-campagne-2020-01-768x273.jpg 768w, https:\/\/imagineformargo.org\/wp-content\/uploads\/logos-medias-campagne-2020-01-1440x511.jpg 1440w, https:\/\/imagineformargo.org\/wp-content\/uploads\/logos-medias-campagne-2020-01-282x100.jpg 282w, https:\/\/imagineformargo.org\/wp-content\/uploads\/logos-medias-campagne-2020-01-400x142.jpg 400w\" sizes=\"auto, (max-width: 2246px) 100vw, 2246px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Throughout the month of February, in order to echo the International\u00a0Childhood Cancer Day (February 15th), our national awareness campaign, realised by Peter Lindbergh with Mika, will be broadcasted in France, thanks to the tremendous\u00a0generosity of French\u00a0media. Janotte survived\u00a0kidney\u00a0cancer, she is now 11. Mika, with her, brings this strong message : &#8220;Let&#8217;s wage war against cancer!&#8221;\u00a0 [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":24173,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[224],"tags":[],"class_list":["post-22517","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-i4m"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our 2020 awareness campaign - Imagine for Margo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Our 2020 awareness campaign - Imagine for Margo\" \/>\n<meta property=\"og:description\" content=\"Throughout the month of February, in order to echo the International\u00a0Childhood Cancer Day (February 15th), our national awareness campaign, realised by Peter Lindbergh with Mika, will be broadcasted in France, thanks to the tremendous\u00a0generosity of French\u00a0media. Janotte survived\u00a0kidney\u00a0cancer, she is now 11. Mika, with her, brings this strong message : &#8220;Let&#8217;s wage war against cancer!&#8221;\u00a0 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"Imagine for Margo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/imagine.for.margo\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-03T09:52:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-05T15:55:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019e\u0301cran-2021-04-21-a\u0300-12.48.26-1440x972.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"972\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Eva Denjean\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ImagineforMargo\" \/>\n<meta name=\"twitter:site\" content=\"@ImagineforMargo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Eva Denjean\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/\"},\"author\":{\"name\":\"Eva Denjean\",\"@id\":\"https:\/\/imagineformargo.org\/#\/schema\/person\/8efbeaf43525684a641123955b09bf5f\"},\"headline\":\"Our 2020 awareness campaign\",\"datePublished\":\"2020-02-03T09:52:30+00:00\",\"dateModified\":\"2020-02-05T15:55:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/\"},\"wordCount\":273,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/imagineformargo.org\/#organization\"},\"image\":{\"@id\":\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/imagineformargo.org\/wp-content\/uploads\/capture-d\u2019e\u0301cran-2021-04-21-a\u0300-12.48.26.png\",\"articleSection\":[\"News (I4M)\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/\",\"url\":\"https:\/\/imagineformargo.org\/en\/campagne-de-sensibilisation-2020\/\",\"name\":\"Our 2020 awareness campaign - 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